I launched this sisterhood of Winnipeg lady bosses out of a hunger for connecting with local women wanting to crush it in business. Since I was a kid I was always the type of person to join all the things – cheerleading, band, student council, yearbook committee – you name it, I was in it. My passion for community followed me into adulthood and I decided it was time to combine it with my passion for female entrepreneurship and thus, Hustle + Charm was born. I’m also the owner of Strategic Charm Boutique, a marketing and public relations agency where I help lady bosses across the globe build and maintain their online presence through blog writing, email campaigns, and especially social media with a large emphasis on Instagram.